Daren Wilding is a Sydney based digital design director working with global clients in retail, automotive, telecoms, fashion and education.
Creating digital experiences, products, brands & identities.
Brands
Biography
Digital experiences should be engaging, frictionless and empowering, and designed to enhance our lives, make us feel connected and in control.
My success in achieving this is based on a genuine empathy for user’s needs and my expertise in industry tools and methods such as interviews, testing, and analytics.
My focus is equally dispersed between the product and more holistically the business, the brand, and the organisational needs and capability. This results in a rewarding user experience, an effective sales funnel and a positive impact of design on business outcomes.